Running multiple media outlets simultaneously requires extensive entrepreneurial, and organizational skills. Just ask Brian Utter ‘91, the Executive Director of Olivet Media Group. Brian’s multifaceted role, which spans managing Shine.FM network, Brilla.FM network, Spark HD, and being a multimedia professor at ONU, sets the perfect backdrop for discussing the challenges of juggling professional responsibilities with personal life. His journey is especially relevant for those who strive to integrate their Christian faith with their professional ambitions.
On a recent episode of The Createur Podcast Brian discusses the elusive nature of work-life balance, especially in today’s fast-paced environment. Brian emphasizes the importance of using tools like calendars to manage time effectively. His approach during COVID, which involved meticulous tracking of interactions for safety reasons, provided an unexpected benefit of helping him evaluate his work-life margin.
Technology, Brian notes, plays a dual role in achieving balance. While systems like Canvas and workflow software streamline his professional tasks, the constant connectivity can also be a hindrance to personal downtime. Brian candidly shares his struggles with setting boundaries and the importance of allowing oneself to disconnect.
But wearing so many hats also comes with significant risk, which is why Brian dives deep on avoiding burnout. The Media Group director describes burnout as a “creativity killer”—highlighting its psychological, emotional, and physical impacts. He stresses the need for adequate rest and the importance of recognizing burnout signs, particularly for those in creative fields.
Brian’s approach to balancing his demanding schedule involves relying on a supportive team and setting clear priorities. He shares how his faith guides his decision-making, allowing him to adjust his focus based on changing needs and circumstances.
Learn more by subscribing to the Createur Podcast on your favorite podcast app, or by listening via Spotify below, without leaving this page.
The Createur Podcast is the media arm of the Createur Conference & Pitch Competition on the campus of Olivet Nazarene University, April 15-16, 2024. Apply to attend for free, or pitch your idea to win a share of the $15,000 investment pool.
To learn more about the McGraw School of Business at Olivet, contact the Office of Admissions at admissions@olivet.edu or 800-648-1463.
